We help you develop & share your brand's story with the world.
We're all about finding and sharing your company's soul through content.
At Sherpa Way Marketing, we believe that every brand has a unique voice, a soul hidden deep within the inner workings of everyday business operations.
Our mission is to help you find, develop, and share it with the world. Whether you're looking to position yourself as a authority in your industry or connect with your ideal audience on a deeper level, we can create custom content that achieves your goals.
With our passion for storytelling and years of experience in the digital space, we'll work with you to create compelling content that speaks to the heart of your brand. Ready to go on a transformative content journey? We can guide you through this soul-shifting evolution.
Words are the soul of your business.
The right copywriting and content creation services can position you as a unique authority in your industry. We understand the importance of creating engaging content that speaks to the emotions and needs of your target audience. With our help, you can craft a brand that is truly distinctive and stands out from the rest.
And it’s way more than just words. Your copy is…
A salesperson that works 24 hours, 7 days a week
If you were to get the same amount of work out of a person, that would be illegal. Who’s going to be representing your brand when you call it a night or sit down for family dinner? Your web copy. Great web copy does the talking for you so when that client gets to you, the question is “when can we get started?”
How they fall in love with the idea of you
Maybe you love cold calling. I definitely don’t. Having copy that explains who you are, why you’re awesome, and how your business is valuable will completely eliminate that need for harrowing phone calls. You’ll have words that speak right to your target market and then you can throw your phone in the ocean.
The way they speak to you when you’re not there
Bad copy. We need to talk about it. It’s confusing, canned, sappy, slimy, and mildly offensive sometimes. You can leave someone with a bad taste in their mouth and all you did was type. Words are powerful and the wrong ones can mean someone clicks away before they even know what you do.
How Does it Work?
We have very distinct way of crafting compelling stories and digging deep into brands in order to cultivate a strong sense of soul. This isn't right for everybody, and we get that. We want to make sure we're right for your team and vice versa. Before we sign any contracts or start creating any content, here's what'll happen.
Book a Consultation
You'll Get a Brand Questionnaire
Basic Content Proposal
Signature Content Packages
When it comes to creating compelling copy, we believe it's often best to work with you individually to create a personalized strategy for success. After all, your brand is unique and the process of developing its story is too. However, these are three of our most sought after content packages to help provide you with a starting point.
Brand Story
We adhere to the StoryBrand Framework, a seven part-process that leverages the power of the Hero's Journey.- 90-minute strategy session
- Sherpa Way Soul Brand Questionnaire
- Brand voice & competitor analysis
- Target audience market research
- 3 rounds of edits
- 30-minute implementation call
Launch Copy
We'll create high-converting copy that carries you through an entire launch funnel.- 90-minute strategy session
- Sherpa Way Soul Brand Questionnaire
- Basic SEO & keyword research
- Industry, competitor & offer analysis
- Target audience research & segmentation
- 1 long-form landing page (copy)
- 6-email followup sequence
- 60-minute implementation call
Blogs
We'll infuse soul into your brand online to attract your ideal customer organically through SEO.- Basic SEO research
- 1 focus keyword
- In-depth topic research
- Up to 1,200 words
- Meta description
- 1 round of edits
Content FAQs
What is a brand story?
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Is your content SEO-optimized?
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What is your copywriting experience?
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Can we make edits to the copy?
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What's the copywriting process like?
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What kind of content do you create?
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What if I just need SEO blogs?
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What is your price per word?
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